AI customer feedback · built for Shopify
Now on the Shopify App Store

Your customers feel heard.
So do you.

No surveys to build. No dashboard to babysit.

Free to install 50 responses / month No credit card
admin.shopify.com / apps / herd
Herd
Starter · Lumen Studio
This week's briefing is ready
Total responses
312
↑ 47 this week
Average rating
4.6
+0.2 vs last month
This week
47
↑ 50% vs last week

This week's briefing

47 responses this week. Here's what your customers said.

Fresh
What they loved

Hoodie quality came up in 9 of 12 five-star reviews: "heavier than expected," "my new favourite."

Complaints

3 said packaging felt like "any other dropshipping order." One asked for gift wrap.

Suggested action

Add a printed insert (~$0.30/order). Your packaging can become a brand moment.

★★★★★ Trusted by Shopify merchants · Install free · No credit card
How it works

Three steps. Then it runs itself.

You install it once. Your customers do the talking. Herd does the reading.

STEP 01
How was your experience?
Your order is confirmed
★★★★★

Customers rate their order

A clean prompt appears on your thank-you page. No theme edits, no extra steps for the customer.

STEP 02
analysing 47 responses...

Herd reads every word

It clusters themes, tracks sentiment, and spots what changed since last week.

STEP 03
MON 9:00 AM · YOUR SHOPIFY ADMIN
Your Monday briefing
"They love the product. The packaging could be a moment."

You get a Monday briefing

One card in your Shopify admin. What they loved, what they didn't, and one thing to try.

The Monday briefing

Monday, 9am.
One briefing.
The whole story.

Most tools hand you a dashboard and a pile of charts. Herd hands you a paragraph a friend would write, because you don't have time to analyse, you have a store to run.

  • Plain English, not a chart you have to decode
  • One suggested action you can act on this week
  • Catches what changed before it becomes a trend

This week's briefing

10 responses this week. Here's what your customers said.

Fresh

This week, 10 customers told you what they thought. The short version: they love the product, but the packaging feels ordinary.

What they loved

Product quality came up in 8 of 10 reviews. "Exactly what I ordered," "feels premium."

Complaints

Two customers said the packaging felt generic. One expected a branded experience.

Suggested action

Add a simple branded card insert. ~$0.30/order, immediate lift in perceived value.

Written by Herd · Monday, 9:00 AM · Lumen Studio
Everything in the box

Small app. Surprisingly complete.

Catches the bug quietly killing your sales

Patterns in feedback surface problems you'd never spot scrolling reviews at 11pm.

Writes your Monday briefing while you sleep

AI reads every response and delivers a plain-English summary. You just drink your coffee.

Picks your best testimonial automatically

Herd identifies your most compelling testimonial each week and serves it up ready to embed.

No dashboard to remember to check

Everything surfaces in your Shopify admin. Open it when you want. It waits.

Free to start, flat rate to grow

50 responses free forever. Upgrade to Starter for $9.99/mo flat, no overage, no surprises.

Lives on your thank-you page, out of the way

One block. Customers see it after they buy. You never touch it again.

The other half of the promise

Customers feel heard the moment they hit "buy."

The widget isn't a survey; it's a conversation starter. Customers answer because it feels like a real person is going to read it. Because one is.

60sInstalls in 60 seconds
Zero codeNo theme editing needed
lumenstudioOrder #1024
Thank you, Sarah!
Your order is confirmed.

How was your experience?

Quick one. Tell us how we did.

★★★★★
Product quality Fast shipping Packaging
Powered by Herd
Pricing

Start free. Upgrade when you're hooked.

No trials with a countdown, no credit card to start. The free plan is genuinely useful. The briefing is what you'll come back for.

Free

$0/ forever

For stores finding their feet.

No credit card. No time limit.

Start free
  • Up to 50 responses/month
  • Thank-you page widget
  • Responses inbox
  • Basic stats
  • No weekly AI briefing
Recommended

Starter

$9.99/month

For stores that want the Monday briefing.

Cancel anytime.

Upgrade to Starter
  • Unlimited responses
  • Everything in Free
  • Monday AI briefing Starter only
  • Auto testimonial picker + embed code Starter only
  • Flat rate, no overages ever
From the merchants

What merchants said after their first Monday briefing.

★★★★★
"I stopped guessing. The briefing told me my checkout was causing friction. Fixed it in a week."
Shopify merchant · homewares
★★★★★
"It's the only app I genuinely look forward to opening on Monday morning."
Shopify merchant · apparel
★★★★★
"Feels like having a customer success person reading reviews so I don't have to."
Shopify merchant · skincare
Questions

The honest answers.

Will it slow down or break my checkout?

No. The widget runs through Shopify's official Checkout UI extensions, sandboxed, tiny bundle, inherits your theme. It cannot touch your checkout's performance or styling.

Do I need to edit my theme?

Never. You add Herd from the App Store, toggle the widget on, and it appears on your thank-you page. Two minutes, no code.

What actually writes the Monday briefing?

Herd reads every response from the week, groups them into themes, compares against prior weeks, and writes a short summary plus one suggested action. It appears in your Shopify admin every Monday at 9am.

What happens to unhappy customers?

Low ratings are routed privately to you instead of being nudged toward a public review. You get the chance to make it right first.

Is the free plan a trap?

No. Free is free forever: 50 responses a month, the widget, the inbox, and basic stats. The Monday briefing and testimonial picker are the Starter upgrade. No pressure, no countdown.

Your customers are already talking.
Start listening.

Install free, get your first responses within a day, and get your first Monday briefing this week.

Free to install · No credit card · Starter is $9.99/mo when you're ready